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If you have a body, you are an athlete. #justdoit

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4 Stories

“When you stop thinking about things that have happened in the past and focus on this moment, you achieve greatness. Your destiny is in your hands.” Precious trains at Right to Dream Academy—the first women’s football academy in West Africa. On and off the pitch, she’s proving that young women can take control of their lives and achieve incredible things.

Follow her story in

“When you stop thinking about things that have happened in the past and focus on this moment, you achieve greatness. Your destiny is in your hands.” Precious trains at Right to Dream Academy—the first women’s football academy in West Africa. On and off the pitch, she’s proving that young women can take control of their lives and achieve incredible things. Follow her story in "Spit Fire, Dream Higher"—our latest collaboration with @adwoaaboah and @gurlstalk. ...

play_circle_filled “It’s not just about working out, and it's not just about getting your body to be aesthetically pleasing; it's about being part of something bigger than yourself. We’re creating a new culture together, and it’s changing the trajectory of people’s lives.” -@_tanyalozano

Tanya Lozano gave her underserved Chicago neighborhood access to fitness, and the community it created has turned into a movement. #SportChangesEverything.

“It’s not just about working out, and it's not just about getting your body to be aesthetically pleasing; it's about being part of something bigger than yourself. We’re creating a new culture together, and it’s changing the trajectory of people’s lives.” -@_tanyalozano Tanya Lozano gave her underserved Chicago neighborhood access to fitness, and the community it created has turned into a movement. #SportChangesEverything ...

“‘Spit Fire, Dream Higher’ is the culmination of an incredible journey to unearth girls from around the world who have fought through oppression and continue to be resilient through their love for football. The documentary truly celebrates them and the grassroots communities they are a part of.”
- @adwoaaboah
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Don’t change your dream, change the world. #justdoit.

“‘Spit Fire, Dream Higher’ is the culmination of an incredible journey to unearth girls from around the world who have fought through oppression and continue to be resilient through their love for football. The documentary truly celebrates them and the grassroots communities they are a part of.” - @adwoaaboah ⠀ Don’t change your dream, change the world. #justdoit ...

Few make history. Fewer change it.
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Don’t change your dream. Change the world. #justdoit.

Few make history. Fewer change it. ⠀ Don’t change your dream. Change the world. #justdoit ...

“I fight for my people, I fight for everyone. Sport should be an equal language for all.” - @castersemenya800m #justdoit.

“I fight for my people, I fight for everyone. Sport should be an equal language for all.” - @castersemenya 800m #justdoit ...

play_circle_filled “The traditional player? Maybe a little boring.” @elisvitolina
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The traditional tennis player? She’s quiet. Respectful. Conservative.
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But Elina Svitolina? Sheʼs outspoken. Defiant. Rebellious.
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Traditionally, she doesn't fit in. And thatʼs what makes her stand out. #justdoit.

“The traditional player? Maybe a little boring.” @elisvitolina ⠀ The traditional tennis player? She’s quiet. Respectful. Conservative. ⠀ But Elina Svitolina? Sheʼs outspoken. Defiant. Rebellious. ⠀ Traditionally, she doesn't fit in. And thatʼs what makes her stand out. #justdoit ...

play_circle_filled “I never feel like I have to be stuck in any sort of lines.” @madisonkeys
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Tennis is a sport with definitive lines. These lines tell you when, where, and how you should play.
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In a lot of ways, the same can be said for athletes who play the game. Theyʼre reminded that thereʼs a right and a wrong way to act. Some are even told to be prim, proper, and “ladylike.

“I never feel like I have to be stuck in any sort of lines.” @madisonkeys ⠀ Tennis is a sport with definitive lines. These lines tell you when, where, and how you should play. ⠀ In a lot of ways, the same can be said for athletes who play the game. Theyʼre reminded that thereʼs a right and a wrong way to act. Some are even told to be prim, proper, and “ladylike." ⠀ Madison doesnʼt fit the mold. But sheʼs happy to break it. #justdoit ...

play_circle_filled “It all began in Sepolia.” @giannis_an34

Giannis Antetokounmpo's story starts to take shape in a small neighborhood in Athens. It’s here where he first learned to love the game of basketball.

With Giannis as the host, we go back to the beginning. We go back to streets of Sepolia.

This is his Birthplace of Dreams. #justdoit.

“It all began in Sepolia.” @giannis_an 34 Giannis Antetokounmpo's story starts to take shape in a small neighborhood in Athens. It’s here where he first learned to love the game of basketball. With Giannis as the host, we go back to the beginning. We go back to streets of Sepolia. This is his Birthplace of Dreams. #justdoit ...

play_circle_filled “You can’t be what you can’t see.” - Makena
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The athlete who inspired some of the world’s best isn’t even on a roster this summer. She isn’t a professional soccer player. She isn’t even being recruited. (Yet.)
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She’s a ten-year-old girl. Meet Makena. #justdoit.

“You can’t be what you can’t see.” - Makena ⠀ The athlete who inspired some of the world’s best isn’t even on a roster this summer. She isn’t a professional soccer player. She isn’t even being recruited. (Yet.) ⠀ She’s a ten-year-old girl. Meet Makena. #justdoit ...

play_circle_filled Crazy dreams take crazy effort.
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18 career majors. 12 French titles. Congratulations @rafaelnadal. #justdoit.

Crazy dreams take crazy effort. ⠀ 18 career majors. 12 French titles. Congratulations @rafaelnadal. #justdoit ...

“Whatever happens, we’re a team. In defeat as much as in victory. It’s impossible to win by yourself.” @amandine_henry
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When Amandine Henry and her teammates were young, they could only dream of an opportunity like this.
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Today, that dream becomes reality.
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Don’t change your dream. Change the world. #justdoit.

“Whatever happens, we’re a team. In defeat as much as in victory. It’s impossible to win by yourself.” @amandine_henry ⠀ When Amandine Henry and her teammates were young, they could only dream of an opportunity like this. ⠀ Today, that dream becomes reality. ⠀ Don’t change your dream. Change the world. #justdoit ...